Start Here

Not everything here
is for everyone.

If you're new here, this page helps you find the most useful starting point based on why you came. The right entry depends on your situation.

In Brief

Spencer Blanchard is a commercial and operating executive — currently serving as Chief Revenue Officer of a multi-brand optical platform with national distribution across more than 5,000 wholesale doors, DTC, and major retail channels. Before that, he helped scale a SaaS subscription platform to over one million active users and a successful PE-backed exit.

He also writes. About business, leadership, technology, and the things he's still trying to figure out. If you're here for the ideas, that's as good a reason as any.

Where to Start

You're a founder scaling past intuition

You've found something that works. Now the challenge is building the commercial and operational infrastructure to scale it — without breaking what made it work in the first place.

You're a board member or investor

You want rigorous commercial and operating perspective at the governance level — someone who has actually run revenue systems and operating organizations, not just advised from a distance.

You're evaluating Spencer for an executive role

You want to understand the operating range, the kinds of challenges he has navigated, and whether the experience maps to what you actually need.

You're here for the writing

You found an essay, a reference, or a recommendation and want to explore the full body of work.

You're considering an advisory conversation

You have a real commercial or operating challenge and want to know if there is a fit worth exploring.

You're here for speaking or media

You're looking for a commercially grounded perspective for an event, podcast, or media opportunity.